Yep! That's right. It's just like unlocking the games in the arcade of the house. You have to fill up your popularity bar from doing favors (and adventures with Bloo help fill them fast).
Once you unlock either of the two new games, you will earn tickets as your reward (instead of pics for your albums). You can then use those tickets at the counter (where the guy in the bee costume is) and "buy" costumes or vehicles (pogo stick and skate board, currently). The pogo stick makes you move faster, and the skate board even faster than that. The costumes are just that, they make you look like what it shows. My advice is to save up until you can afford what you want, then get the others later.
~Vicks
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